A large portion of our work involves consulting, where we work directly with dealer management groups helping them with brand-building, long-range value creation, extended marketing campaigns and much more. 

We use tools like our Market Maximizer® to help build sales and drive business your way.  We employ our Brand Promise® testing to uncover the best way to express your brand in all types of advertising.  And we do Share of Voice® analysis to check your advertising position against your competition in your market.    

We advise our dealer clients on the best media mix, media allocation, media spending and campaign planning.  We concentrate on the most effective use of media, direct response, special events, brand testing and creative solutions. 

We work as a traditional ad agency and marketing communications firm, with the added benefit of our auto industry specialization.  Our clients know that we can help them meet virtually every need.  They call us for quick action:  direct-response solutions to stimulate showroom traffic, new and used car sales and increased activity in the service department. 

For new clients, we often start with an onsite visit we call Day One.  After that, we might recommend a Grow Right  Summit® that involves building a campaign over an extended period that builds value and gains market share.  We stay involved throughout the entire process to assure our clients’ success.

Our approach is unique, it’s targeted and it gets results!